The blog will pick a word of the week, to share & explore the selected word. Here’s an expression for the word – water.
Water is essential to life. While water is plentiful covering 70% of our Earth’s surface, 97% is saline. Unfit to drink or use for irrigating crops. Our world’s fresh water is not equally distributed or accessible. It’s found disproportionately in places where people don’t really live. Humanity has depleted availability of freshwater at a rate of 4.3 trillion cubic meters each year, majority of which goes to agricultural & industrial use.
United Nations Water – 2 billion people lack access to safe drinking water. Climate change is intensifying water shortage. U.N. estimates that 1 in 4 people will live in a country affected by a chronic shortage of freshwater by 2050. World Bank – climate induced reduction in freshwater supply, coupled with an increased demand will reduce the availability of water by 66% in 2050.
Microsoft’s Pledge & Strategy – Water Positive
By 2030, Microsoft has vowed to be water positive. The company will replenish more water than it consumes. A very meaningful & practical initiative. Hope more businesses pledge active support, take measurable actions to protect our nature’s most precious asset. Water is life. Clean water protects our health & wellbeing. Pure water is our world’s first & foremost natural medicine. “If there is magic on our planet, it is contained in water” – Loren Eiseley.
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